The website is a combination of one or more pages web pages for displaying data on the World Wide Web using a hosting server and a domain name.  The techniques used to design a website is called website design.

Website design is a combination of multiple things that includes content writing, databases, graphic design; interface design; proprietary software (CMS or Non-CMS); user experience design (UI); and search engine optimization (SEO).

Types of Website

Static Website

Static websites are plain hard coded website which does not have the functionality to edit or update the data from an administrative end. They usually don’t have a database to store the content and are devoid of server-side functionality because most of the content is rendered client-side. Static websites can be developed using various languages like HTML, PHP, ASP, .NET, etc.  Because the core of static websites is simplicity, most of the static websites are commonly developed in HTML, PHP, or a combination of these two.  These websites are good for developing email campaigns, landing pages, small businesses, or personal portfolios websites needing lesser features and having thin content. 

Elements of a static website:

  • File system to store files (For example, PDFs, Word Documents and Excel for download) and graphics.
  • Server to host the database and filesystem. There are different options here but the most common and user-friendly server setup is Apache server with WHM/cPanel.  For the static website, you can have other options as well which may cost you less like cPanel without WHM or hosting own control panels. 
  • Domain name connected with a server IP address to direct the website to the server and hence the file system. This provides a unique identity to your website like www.yourwebsite.com.  This is unique because this domain name with only reach your website and hence your server hosting the filesystem and database.

Dynamic Website

Dynamic Websites are usually connected to a database for storing and updating the content. Because the content is stored in the database and then delivered to customers using the websites, dynamic websites are server-side.  There are many popular content management systems (CMS-based) like WordPress, Joomla, Drupal and Concrete5 to help create a dynamic website without starting from scratch.  Dynamic websites help users update the content quickly and without having any technical knowledge. Developing a dynamic website needs some technical expertise as it can be something more than a website. But there are ways where developing a dynamic website can be a very simple task to do.  But let us first understand the elements of a dynamic website:

Elements of a dynamic website:

  • Admin backend to manage content like text, pictures, videos, etc.  This helps the user to simply log in and update the content like regular posts, news, updates, changing of pictures, updating products and prices, etc.
  • Frontend to display organized content to your customers. This communicates with the database and filesystem in combination to display the content in the desired way. This is where design is implemented because the main focus here designing a user-friendly interface.  
  • Database to store the text content and file system to store files (For example, PDFs, Word Documents and Excel for download) and graphics. These two run in combination to display the content on the frontend and that is why it is referred to as a server-side communication technique. Here the data is fetched from the server database filesystem and then displayed to the user.
  • Server to host the database and filesystem. There are different options here but the most common and user-friendly server setup is Apache server with WHM/cPanel.
  • Domain name connected with a server IP address to direct the website to the server and hence the file system. This provides a unique identity to your website like www.yourwebsite.com.  This is unique because this domain name with only reach your website and hence your server hosting the filesystem and database.

Content Management System

Content management system (CMS) is an application or software which is used to manage web-based digital content. Using a CMS we can manage web pages, media files (pictures, audios, and videos), users, colors, design, logo, and other digital content like podcasts, webinars, marketing campaigns, etc.

CMS based websites are dynamic website having various ready to use tools for content and user management.

Types of Content Management System:

  • WordPress
  • Joomla
  • Drupal
  • Concrete5
  • Magento
  • Prestashop

Choosing the right CMS for your website

  • Available as an open-source program so as to get regular updates and wider community support.
  • Search Engine Friendly URLs to achieve a higher rank in search engines using various SEO techniques
  • Established community support and knowledge base to extend and manage the CMS using themes, plugins, scripts or modules
  • Group-level or user-level access controls to manage your employees or team roles and responsibilities. This is an important feature because not every team member has the same capability to edit the content or not all employees has the same rank to operate your company website. For example; some employees are in sales to manage the sales pipeline while others can be shipping or payment processing.
  • Robust security and regular updates to safeguard the data from hackers.
  • Minimal to no coding requirements to create and update the content
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